McMillan Law Group in San Diego has been sued for posting fake reviews on Yelp. McMillan apparently posted several reviews from the same IP address in their office. To their defense they claim that they had invited their clients to a party at their office and asked them to leave reviews from their computers. One of their clients has publicly confirmed this.
McMillan also claims that the lawsuit has no merit and it was done as a retaliation because Yelp lost a small claims case against them over an advertising dispute.
This is not the first time Yelp is suing over fake reviews. Several months ago a company called “Buy Yelp Reviews” was sued as well, which seems to have shut down now.
Read the full story by our CEO Pierre Zarokian on Search Engine Watch.
