Archives February 2014

Our CEO to be speaking about Reputation Management

by admin Blog, ripoffreport, Uncategorized
Pierre Zarokian, CEO of Reputation Stars

Pierre Zarokian, CEO of Reputation Stars

Our CEO “Pierre Zarokian” will be speaking about Reputation Management on Feb 19, 2014 in Orange County, CA at an event organized by TechBiz Connection.

Jack Bicer the president of TechBiz Connection stated: “If you are a professional intrigued by today’s evolving world of social media, personal online identities, and online business branding, you need to learn what it means to have an online presence and what this says about you (or your business, brand).  After all, your online reputation IS your reputation.”

The presentation will be in a panel format moderated by Michael Bonfils of SEM International. Other panelists  include:
– Crystal Rockwood, president, Rockwood Communications
– Al Ramirez, Twitter Political Personality
Zarokian stated: “Reputation management is definitely a hot topic now. In my presentation, I will discuss various ways individuals and businesses can protect their reputation. I will also be talking about what to do if you are listed on RipOff Report and/or if you have negative reviews on Yelp.”

For more info, see the official press release here.

 

New Court Ruling Requires Yelp to Surrender User Data

by admin Blog, Uncategorized, Yelp

A ruling from a Virginia Court of Appeals has rendered anonymous reviews unprotected, at least in Virginia. The popular online review website Yelp is at the center of litigation regarding the legitimacy of anonymous reviews. On one side is Yelp, whose terms of service explicitly ban users from posting faked reviews that are negative or positive. On the other side are the businesses hurt by these reviews.

This landmark case will shape the landscape of online reviews for some time to come. The plaintiff’s case seems to mirror the plight of so many businesses with reputation and image problems. Yelp uses an automated system to deal with spoofed reviews, which it claims is capable of dealing with these fakes. Yet the fact remains that fake reviews have become an industry in and of themselves. While this court ruling does little to improve these conditions, it does set the precedent for future cases.

In a new article for Search Engine Journal, Our CEO Pierre Zarokian explores the ruling and asks the question: will online reviews ever be safe again? Or have the courts made a terrible mistake, relying on outdated case law to render a verdict with far-reaching consequences?

Reputation Stars